📚 "Is This Thing On? The Super Simple Guide to Planning, Launching, and Scaling Your Podcast" 🎙️
 
The comprehensive podcast-planning guide for thinking through the who, what, when, where and why of your podcast—and building a clearer plan for launching and growing it.
 
If you want the fuller picture—not just a few prompts or a quick checklist—this is the book.
 
is this thing on? — The Super Simple Guide to Planning, Launching & Scaling Your Podcast is the most comprehensive resource in the is this thing on? product family.
 
It is designed for the person who wants to understand the bigger picture of podcasting before, during and after launch.
 
The book goes deeper into the who, what, when, where and why behind the podcast you are building.
 
Who are you talking to?
What are you actually going to talk about?
Why does the podcast need to exist?
What do you want people to gain from it?
Where does the show fit within your personal or professional platform?
When are you realistically ready to launch—and what needs to be in place first?
 
That deeper thinking matters because starting a podcast is about more than buying a microphone and choosing a name.
 
You need a message.

You need an audience.
 
You need enough content to keep going after episode one.
 
You need some idea of what you want the show to do for you, your listeners or the platform you are building.
 
The book gives you space to think through those pieces with greater depth and context instead of jumping straight into production.
 
Use it when you are developing your first podcast, planning a relaunch, reorganizing an existing show, developing a new season or figuring out how podcasting fits into the larger body of work you are building as an author, speaker, entrepreneur, coach, consultant, professional, creator or subject-matter expert.
 
It can help you think through your podcast concept and purpose, intended audience, message, topics, stories, expertise, episode ideas, interviews, content direction, launch preparation and longer-term growth.
 
And because this is the long-form book, you get the explanation behind the work, not only the work itself. 
 
Best for the person who wants the deeper podcast-planning, launching and scaling roadmap.
 
Choose This One If:
You want the most comprehensive podcast-planning resource in the product family.
You prefer context and explanation in addition to action steps.
You want to understand the reasoning behind important podcast decisions instead of simply completing prompts.
 
If you mainly want prompts, assignments and a faster route into doing the work, the Quick Start Action + Accountability Tool is likely the better fit.
 
 
Here Are The Deets:
Language: ‎English
Paperback: ‎181 pages
Item Weight: ‎ 10.9 ounces
Dimensions: ‎ 8.25 x 0.43 x 6 inches
 
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